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A&E – Bates Motel

Bates Motel

Challenge:

Comic-Con isn’t merely a gathering of comic book geeks, it’s a convention that draws celebrities, superheroes, and 150,000 fans for a mega pop culture event. And if you’re tasked with creating an experience for the hit TV show Bates Motel at such an event, you better create an experience that delights fans and attracts attention.

Our Solution:

We created a one-of-a-kind experiential booth where fans got hands-on with Norman Bates’s taxidermy workstation. Our booth’s look and feel captured the Bates Motel set with an authentic, creepy cool vibe. We helped participants share this chilling experience in a way that burned it into their memories. Attendees received a customized, animated GIF with the infamous taxidermic bird that we delivered to them digitally, letting them share that they were in Norman Bates’s basement, playing with his taxidermy tools.